2020
The brief for The AIT® in regards to Sono Leonna was to develop a luxury feminine brand that spoke to its Italian heritage and the love for the automotive industry, the brand aims to be a leader in the future inclusion of women in the automotive world.
We designed a simple, timeless logo which is the foundation of this future brand, the delicate but strong typeface is an indication and reflection of the brand’s mission and ethos.
Sono Leonna
brand identity design
The brief for The AIT® in regards to Sono Leonna was to develop a luxury feminine brand that spoke to its Italian heritage and the love for the automotive industry, the brand aims to be a leader in the future inclusion of women in the automotive world.
We designed a simple, timeless logo which is the foundation of this future brand, the delicate but strong typeface is an indication and reflection of the brand’s mission and ethos.