The AIT® is a women-led design
studio and office, based in London.

hello@theait.co.uk       about       instagram       articles       select works


The AIT® is a women-led design studio and office, based in London.

hello@theait.co.uk




2020

Sono Leonna

brand identity design


      The brief for The AIT® in regards to Sono Leonna was to develop a luxury feminine brand that spoke to its Italian heritage and the love for the automotive industry, the brand aims to be a leader in the future inclusion of women in the automotive world. 

      We designed a simple, timeless logo which is the foundation of this future brand, the delicate but strong typeface is an indication and reflection of the brand’s mission and ethos.


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